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Website Projects Content Projects Ongoing Hourly Misc

Project Rates

Everything about this kind of work is custom, so the frank and truthful answer to what copywriting costs is that it just depends. Like getting a quote on painting a house or remodeling a bathroom, I need to know what we’re dealing with.

The first step is to schedule a discovery call in which I will gain a deeper understanding of your needs. Only then will I be able to give you a quote. For example, it will make a big difference if you need your website copy changed for the better or written from scratch.

My copywriting process is thoughtful and ensures you get the best possible results. It is not a simple matter of making edits, so most copywriting projects will be quoted as a flat fee so we both know what to expect.

Content projects will usually take one of three forms and follow the content writing process:

  1. An end-to-end content development process that culminates with a content calendar and some “starter” content like blog articles or an explainer (as in the above).
  2. A recurring contract to produce a certain amount of content each month for a business, such as one new 60-second explainer or three blog articles.
  3. A single, complex, designed piece of content like an eBook, guide, or annual report.

Smaller or one-off projects are accepted on the basis of availability and will likely incur the hourly rate with a “not to exceed” stipulation.

Hourly Rates


One-off requests not tied to a project such as:

  • Consulting
  • “How to” email replies
  • Website help (e.g. CSS)
  • Proofreading/editing
  • Primary SEO research

One-off writing projects such as:

  • Individual blogs or articles
  • Press releases
  • Taglines
  • Individual ad copy
  • Scripts
  • Speeches
  • Emails
  • Social posts

Complex or technically demanding media production such as:

  • Video editing
  • Simple motion graphics (e.g. looping MP4s)
  • Complex design
  • Brand identity systems/logos
  • Website design mock-ups

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